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Museum Blog Posts

Client Spotlight: MacLaren Art Centre Goes Beyond Collections Care to Access and Growth

“As our needs evolved, it became clear that our existing CMS was no longer working for us. Not only do we need to perform basic collections care, we need a system that ...

Lucidea

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How to Increase Museum-Goer Engagement and Collection Relevancy with Digital Storytelling

Rachael Cristine Woody

Boost museum engagement and collection relevancy with digital storytelling. Learn how multi-vocal stories connect audiences and expand online reach.

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September 3, 2025

5 Museum Digital Storytelling Benefits (Plus One Deep Dive)

Rachael Cristine Woody

Discover how museums can use digital storytelling to boosts engagement, accessibility, and relevance, supplementing or replacing traditional exhibits....

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August 27, 2025

Making the Business Case for an Online Storytelling Program

Rachael Cristine Woody

Learn how museums can build a compelling business case for an online storytelling program with prompts, examples, and cost considerations.

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July 16, 2025

The Immersive Museum Experience: The Vincent van Gogh Phenomenon

Rachael Cristine Woody

In the early 2020s, immersive experiences like the travelling Vincent van Gogh exhibits surged in popularity. This post explores the storytelling tools, visitor experience, an...

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July 9, 2025

An Introduction to Immersive Museum Experiences

Rachael Cristine Woody

Immersive experiences are reshaping museum storytelling. Learn how sensory design and digital storytelling can transform visitor engagement.

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July 2, 2025

Museum TrendsWatch 2025:
For Your Radar and Trend Alert

Rachael Cristine Woody

From climate-driven relocation to evolving expectations around equity and accountability, the TrendsWatch 2025 report forecasts a challenging road ahead. This article offers a...

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June 25, 2025

Workplace Culture Tensions in Museums: A Response to TrendsWatch’s “Short Take”

Rachael Cristine Woody

Rachael Woody takes a closer look at TrendsWatch 2025's “Short Take” titled Pulled in All Directions—a brief but timely piece on workplace culture tensions—and offers ...

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June 18, 2025

Museum TrendsWatch 2025: Facing the DEI Backlash

Rachael Cristine Woody

The AAM's TrendsWatch 2025 report names “Facing the DEI Backlash” as a defining challenge for the museum field. This post explores the report’s findings, examines how an...

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June 11, 2025

Museum TrendsWatch 2025: Stop, Look, Think: How to Manage Digital Vulnerabilities

Rachael Cristine Woody

When it comes to emergency response plans, museums tend to focus on the physical, analogue collections—but digital vulnerabilities should also be addressed.

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June 4, 2025

Museum TrendsWatch 2025: The Next Era of Volunteerism

Rachael Cristine Woody

Explore key takeaways from TrendsWatch 2025 on museum volunteerism, including challenges, opportunities, and how to create inclusive volunteer programs.

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May 28, 2025

3D Virtual Tour Example: Art of Intimidation, Harvard Museum of the Ancient Near East (via Mused)

Rachael Cristine Woody

As part of our 3D storytelling series, we explore Harvard Museum of the Ancient Near East’s “Art of Intimidation” exhibit, where a charismatic guide and AR animations pr...

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Museum Blog Posts

Client Spotlight: MacLaren Art Centre Goes Beyond Collections Care to Access and Growth

How to Increase Museum-Goer Engagement and Collection Relevancy with Digital Storytelling

5 Museum Digital Storytelling Benefits (Plus One Deep Dive)

Making the Business Case for an Online Storytelling Program

The Immersive Museum Experience: The Vincent van Gogh Phenomenon

An Introduction to Immersive Museum Experiences

Museum TrendsWatch 2025:
For Your Radar and Trend Alert

Workplace Culture Tensions in Museums: A Response to TrendsWatch’s “Short Take”

Museum TrendsWatch 2025: Facing the DEI Backlash

Museum TrendsWatch 2025: Stop, Look, Think: How to Manage Digital Vulnerabilities

Museum TrendsWatch 2025: The Next Era of Volunteerism

3D Virtual Tour Example: Art of Intimidation, Harvard Museum of the Ancient Near East (via Mused)