THE ESSENTIAL GUIDE TO MARKETING YOUR KNOWLEDGE MANAGEMENT PROGRAM

Proven methods for ensuring knowledge management program advocacy and adoption.

BUILD A WINNING STRATEGY FOR PROMOTING YOUR KNOWLEDGE MANAGEMENT PROGRAM

Learn the essential elements of ensuring the success of your knowledge management program, including how to lay the foundation, the secrets to obtaining early and ongoing leadership commitment, tips for communication strategies that actually do influence and engage your audience, how to assess and leverage technology appropriately, and powerful methods of nurturing a knowledge-sharing culture (including recognizing and rewarding participants).

Proven Practices for Promoting a Knowledge Management Program also contains detailed case studies from 10 organizations (among them Microsoft and NASA) that deliver insights on how organizations of all types benefit from and leverage their KM tools, processes and experts.

Stan Garfield offers practical specifics of how to:

Define the essentials
Lay the foundation
Obtain leadership Commitment
Educate
Communicate

SEEK OUTSIDE HELP
Build a team
EMBRACE TECHNOLOGY APPROPRIATELY
IMPROVE CONTINUOUSLY
NURTURE A KNOWLEDGE-SHARING CULTURE

Recognize and Reward
Use the Keys to Success
Avoid the Top 40 Pitfalls
Apply Lessons Learned
Reuse Proven Practices

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Yes, indeed! KM expert Stan Garfield provides a wealth of information that Lucidea would like to share with you; we hope you find it inspiring and relevant. In return for this very informative resource, please keep Lucidea in mind when considering your next KM system.

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